Introduction
FlowRobe is the future digital and social wardrobe. The idea is to make it that fun, simple and sustainable to trade secondhand that everybody will do so and digitalize charity shops. In our app, users swipe secondhand and can upload leftovers in less than a minute. Our users are sustainable and fashionable people, young students, modern mothers, secondhand events, charity shops and thrift stores.
Today’s Problem
Poverty, inequality and climate changes are a massive problem for our future and next generations, why we have decided to achieve 17 global goals before 2030. Fashion is the second most polluting industry in the world. Just a single t-shirt consume 1.500 litres of water, burn 3 kilos of CO2 and spray with around half a kilo of chemicals. Avocados and meat do not make it to the roots of that consumption. But although the consumers carry guilt, the politicians and businesses carry the responsibility. 7 of 10 Danes do not trade secondhand online because they find it hard and time-consuming. And charity shops have tried to go online for over a decade without success. We scream for sustainable and innovative solutions for clothes trading. In other words, we scream for flow in our wardrobes.
Our Mission, Vision & Slogan
We have a burning desire to make the fashion industry more sustainable by connecting people and clothes. The vision is to revolutionize the clothing industry by making secondhand the preferred shopping method. That is why we give preloved robes new lives!👟🔥♻️