At Opkeep, we are helping people make self-care a priority and habit by making self-care services not only accessible but repeatedly useable through personalization. Finding & booking a haircut shouldn't be harder than finding a hotel! It could be a much needed haircut for that curly hair or a fun, pampering mani-pedi with girlfriends, or a regular monthly routine of waxing, hair & skin care to look our best at home & work - we believe people, and especially women, shouldn't find it difficult to feel good about themselves. So we intend to remove the difficulties FOR them. Opkeep is striving to democratize self-care by enabling people to discover & frequently use beauty & grooming services best suited for their personalised needs. We already started out with a user-friendly B2C marketplace website connecting over 400 salon services to customers in Copenhagen. There are more exciting developments in the pipeline! We don't want to merely be a booking app, we want to change the culture around self-care by encouraging & enabling people to take care of themselves. The itch to create Opkeep started out with the founder's own frustration over spending considerable time to search and find good, affordable services outside normal office hours in Denmark. Who fancies sifting through a hundred websites to book a pedi after a tiring day at work! We think though Denmark has a great talent pool of beauty & wellness service providers, often they are hidden from the customers who badly need them.