Matter’s mission is to make capital work for people and the planet. We are a Danish fintech company with an office located in the heart of Copenhagen and an international culture. We are now looking for a talented and experienced marketeer to lead our B2B marketing efforts for a year as maternity cover for our CMO. If you are looking for a job full of purpose, we are a passionate team of social scientists, friendly engineers, economists and creatives who can’t wait to meet you.
We are on a journey to expand our business from being a provider of sustainable pension plans to focusing on delivering sustainability software solutions to the financial sector. As our future Marketing Manager, you will play a key role in helping us with building a new position in the market.
The role
We've spent the last six months developing a new brand identity and we will be launching a new website by end of 2020. You will responsible for taking charge of our marketing efforts and making sure we spread the word about our new offerings and position ourselves in an entirely new field. There will be a marketing plan to execute on, however, as it often goes in startups, changes happen and opportunities arise, so we expect you to be creative and able to deviate from the plan and exploit the opportunities that come along the way.
Our customers are pension funds, banks and asset managers who use our service to understand the sustainability of their investments, make better decisions and communicate sustainability to clients. You will be a key driving force behind communicating our new services on various marketing platforms and making sure all marketing "back end" is maintained.
You bring a combination of domain expertise, creativity and the ability to drive things forward on your own. You will be reporting to our COO and work closely together with our designer and with Sales. However, you'll responsible for moving things forward and for creating results in marketing. There will be an opportunity to create great impact by strengthening our brand and bringing our stories and products to life externally.
We are open to form the position as either a part time and full time job depending on the applicant. We would like for the candidate to start in January/February 2021 and the position ends in January 2022.
Your responsibilities
Leading and executing all marketing campaigns on different channels
Coordinating and distributing content for blogs, newsletters, SoMe (both organic and Paid)
Responsible for maintaining CRM system and nurturing leads in collaboration with Sales
Handling and updating website content through our CMS
Measuring performance and marketing success and adjust efforts accordingly to these insights
Potentially leading and planning campaigns for product launches in collaboration with our Head of Product (Product Marketing)
Potentially leading PR efforts
Potentially creating a podcast for Matter - if you have experience with this, let us know.
Your profile
We are looking for a bit of an octopus with different skills. You might be an expert within one field and an easy, open-minded learner for others. This means that we are open to different variations of experience and expertise within the field, but here is a list of qualifications that we will assess candidates upon:
Experience and a track record within different domains of Digital B2B Marketing
Strong writing, messaging and storytelling skills
A structured approach to projects and a strategic mindset
Ability to lead your own efforts
Previous exposure to Sustainability, ESG or Sustainable Finance or financial services and/or software is a plus – and ability to adapt and learn will be equally beneficial
About Matter
Matter works in partnership with clients in the financial industry to serve them insights on how investments perform on sustainability. Our international team counts people from Scotland, Iran, France, Russia, South Africa, Faroe Islands, and Denmark. Values like thoughtfulness and transparency are key to us, as well as ambition and innovation. We respect individuality and strive to make everybody feel like a part of the team. We support flexibility, so you’re able to combine working at Matter with the demands of family life, an interest in horses, or kite surfing. We welcome office dogs at all times.
Deadline for applications is Sunday November 22nd end of day. We call in candidates for interviews on an ongoing basis until the deadline.
This job comes with several perks and benefits