Head of Marketing for fast-growing foodtech startup

Salary Competitive

Fresh.Land is an award-winning digital platform that shortens and digitizes the food supply chain. Our company is profitable and growing at a fast pace. We are now scaling-up to become the “Amazon” of fresh produce in EU. If you're ready to capture our disruptive vision for the food industry and articulate it to the marketplace, don’t miss this opportunity.

Position

We are looking for a stellar Danish-speaking Marketing Manager to join our team in Copenhagen. In this role, you’ll be responsible for managing the day-to-day marketing tasks and long-term marketing strategy, reporting to senior management. We are looking for a self-motivated, driven individual with a track-record in building strong brands.

Responsibilities

Develop strategies and tactics to develop the Fresh.Land business and brand across channels
Develop high quality advertising and marketing material for print and online
Deploy successful marketing campaigns and own their implementation from ideation to execution
Manage digital marketing incl. SEO, Google Adwords, Display ads, e-commerce, newsletter, content marketing etc.
Optimize results through a variety of organic and paid acquisition channels
Manage the Fresh.Land marketing team
Control marketing budget and allocate funds wisely

What we look for

5+ relevant work experience, and a proven track record for building businesses and brands
Management and leadership experience
Experience in setting up, split-testing and optimising Google Adwords and facebook campaigns
On top of emerging trends, technologies and latest tools within digital marketing
Top notch Danish and English communication in written and oral
Creative spike and experienced growth hacker
Robust, driven, energetic person that has a strategic mindset
A person who likes to execute and get things done
BSc/MSc degree in Marketing, Communication or a related field

What we offer

Fast-paced environment, with immense growth opportunities
Challenging, exciting work in a goal-oriented culture
Wonderful team members to help you develop your skills
An unforgettable journey to change the food industry

Conditions

Schedule: Full-time
Start date: Oktober 2020
Compensation: Competitive

Perks and benefits

This job comes with several perks and benefits

Working at
Fresh.Land

See company profile

Fresh.Land is a startup with a new model for the food industry. We developed a pioneering platform that shortens and digitizes the food supply chain. It allows farmers to sell fresh products directly to consumers, using the trees as their “warehouse” and cutting 3-5 middlemen. Our platform provides all the logistics, payment, legal, and knowledge required in one integrated solution. Fresh.Land was coined “truly pioneering” (WWF) and “one of the most promising green startups in Denmark” (Forbes). Our disruptive idea won the European Youth Award (Austria), EcoSummit Gold Winner (Germany), Nordic Cleantech Open (Sweden), WWF Climate Solver Award (Denmark), Portugal Digital Awards (Portugal), and Green Tech Challenge (Denmark). We have offices in Copenhagen and Portugal. The company is profitable and growing at a very fast pace. We are preparing to launch commercially in 8 EU countries. The management team includes former senior McKinsey consultants and senior executives from the food industry, with a proven track-record in building and exiting successful companies in the past. According to WWF, “Fresh.Land can save 88% of CO₂ from storage and reduce food waste by 10%, saving 12.7 million tons of CO₂ annually by 2026”. Our just-in-time model is at the forefront of the green transition in the food industry and fostering a shift to a more plant-based diet.