Following the growth of Novalume A/S in the global market for LED Street Lighting and Smart City Technology, Novalume is strengthening its organization in Denmark with a position in marketing & communication department.

Candidates will be comfortable operating in a fast moving, interdisciplinary, flat and international organization. Unique opportunity to start in a fast-growing start-up (founded in dec. 2016) with business activities in almost 10 countries and sales representative in Denmark, Italy, Chile and Colombia.

  MAIN TASKS AND ROLE  

You will be responsible to create and develop marketing content (print, digital and video), coordinate events (local and international) and other marketing & communication projects. The Content Marketer will also create new marketing material to support Business and Technology Development. Reports directly to the Marketing&Communications Manager. 

Four key responsibilities

1. CONTENT – Work with internal departments to develop marketing content and ensure that marketing information aligns with other information repositories.

• Develop and create brochures, displays and other print material.
• Create and update web content – with a support in iconography.
• Create the Novalume Customer service material (Education & Training documentation)
• Develop organic content such as Internal newsletter, publication in the pressroom, customer testimonials and videos content.

2. DIGITAL MEDIA – Responsible for producing short KPI report from Google Analytics and Adwords, SEO optimization and SEM strategy. Responsible for data and content entry and ensuring the accuracy and integrity of information on Novalume’s digital platforms. You will also perform regular maintenance and help establish processes that support ongoing use of these platforms.

3. MARKETING – Direct marketing campaigns. Campaign to launch following the action plan and roadmap, post mail + email campaign to set-up, phoning campaign to set-up with evaluation, campaign follow-up with short report of results & leads info to the Marketing&Communications Manager.

4. EVENTS – Coordinating National and International events, seminar and conference with action plan and roadmap, budget estimation, booking process, booth set-up, marketing material to provide, evaluation and follow-up with short report of results & leads info. 

  PREFERRED SKILLS   

• Excellent writing skills in English (knowledge in technical writing is a plus)

• Ability to write pro content in Spanish is a plus.

• Ownership of projects and follow through on details.

• Ability to translate the understanding of the brand, experience and products into meanings for customers

• Keen ability to troubleshoot, multi-task and re-prioritize multiple projects as needed

• Strong team player with ability to thrive in a fast-paced environment.

  IT COMPETENCIES/SOFTWARES 

• Proficiency with Microsoft Office required.

• Prior experience with web content management systems (CMS) required and with Indesign (Adobe) preferred.

• Good knowledge of the following Digital platforms: SEO/SEM, Google Analytics, Google Adwords, LinkedIn Ad Campaign, Twitter.

Personally, you like to work with project objectives and are able to follow your projects from the beginning to the end. You are self-driven, motivated and looking for an opportunity to influence the development of the future of Street Lighting in the Smart City industry. You are fluent in English, and familiar with Spanish. You live in Denmark!

MONTHLY WAGE – according to experience & qualifications

To apply: Please send your short-motivated application and CV to Nicolas Holm Bonvalet, nb@novalu.me and make “CONTENT MARKETER“ the subject of your email.  

If you have any questions about this position, please contact Nicolas Holm Bonvalet, Marketing Manager at nb@novalu.me

ABOUT NOVALUME A/S

Novalume is a Danish innovative Smart City company that works towards greener and smarter lighting solutions. Thanks to our lighting expertise, technology partners and collaboration with worldwide financial institutions, Novalume provides LED lighting and Smart City solutions with a “Pay-as-you-save“ financial model to clients across the globe. Novalume is the owner of the LUMINTELLTM Smart-City wireless system.

Read more: www.novalu.me