picadon is on a mission to set €500,000,000,000 free, and transform it into a better planet and stronger societies, while serving the underserved (younger) retail investor. Picadon relieves a financial headache 50% experience and turns it into a meaningful action for our planet, an action over 80% of us would like to take, but don't know where to start. And we do it with grace, building an investment platform that feels good, not scary. Picadon is in stealth mode, so that's why we're a bit cryptic. We are self funded, highly experienced and seasoned team, who held executive (SVP/EVP) roles across the Nordics biggest financial institutions. Our CEO has founded 2 startups, and advised many.