The global trend these years is without a doubt: New Nordic.The pain for consumers is that only a fraction of the upcoming Nordic designs are available online. Spread across small and local (web)shops few global buyers will ever find them.Meanwhile Scandinavian designers fail in scaling their businesses. Few have the resources to make it international.ENIITO offers committed Scandinavian designers access to a free platform with their own online store, payment gateway, shipping-deals, PR and marketing etc.For the global consumer this means a one-stop-access to the best New Nordic designproducts and classics-to-be.