Of the + 300.000 danish people that each year buy a new car over 60% don't know on beforehand which car to buy. Automatch delivers a intutive and data based car search tool for these people. Through questions focused on needs rather than specifikations, such as asking wether the car should be economical or sporty, rather than asking how many horsepower a car should have,  Automatch suggest a range of the most suitable cars based on the input.