Player and game events in matches are the most important data source for any coach. AISpotter introduces a new video-analytics service based on AI. Based on data, software understands what events exist in that video. For football coaches it halves the time needed to prepare video. The service is cost efficient, time saving and provides exact data for coaching. At first, we are focusing on sport 4B$ analytics business, service is scalable to other sports and businesses; broadcasting, security. AI and technical expert is Sami Huttunen, his background is in  computer vision, machine learning and signal analysis. Sami plays floorball and soccer. Business Developer is  Anri Kivimäki understanding start up and SME business development, funding and ICT generally. Anri takes  tennis lessons so that her teenage sons don’t beat her up in games…