PR Manager

Salary Competitive

Did you know that an orange you buy is on average 4 months old? Imagine you could have fruits only 4 days from harvest. Imagine they would be free of any residues. Imagine they would be affordable. You don’t have to imagine — that’s Fresh.Land. In Fresh.Land, you buy products still on the trees. They are shipped straight from the farm. Because they are so fresh, they taste incredible, have no preservatives and the carbon footprint is lower. Our company is profitable and growing fast.

Position

We are looking for a Danish-speaking PR Manager with a track-record to join our team in Copenhagen. You will be driving brand awareness through actively engaging with media channels, newspapers, magazines and public partners. You will be scouting for growth hacking opportunities and brand relevant timings in the news stream and ideally you already have a developed network within the Danish media landscape.

Responsibilities

Develop PR strategies and tactics to get the word out about Fresh.Land
Pitch stories to the media and prepare relevant media kits
Develop high quality advertising and marketing material for print and online
Be resourceful and optimize results with limited PR budget
Acts as a liaison for Fresh.Land for all public relations and communications

What we look for

Native in Danish and fluent in English
Top notch communicator and presenter in written and oral
Deep understanding of the Danish media landscape and media needs
Experienced writer in topics within lifestyle, food, tech, sustainability and green activism
Self-motivated and with entrepreneurial drive
Strategic and creative storytelling, positioning and relevant responses
Track record of building strong brand awareness through targeted PR
BSc/MSc degree in Communication, journalism, Marketing or a related field

What we offer

Fast-paced environment, with immense growth opportunities
Challenging, exciting work in a goal-oriented culture
Wonderful team members to help you develop your skills
An unforgettable journey to change the food industry

Conditions

Schedule: Full-time
Start date: April 2020
Compensation: Competitive

For more information or questions please contact us at mathilde@fresh.land or phone number +4553790707

Perks and benefits

This job comes with several perks and benefits

Working at
Fresh.Land

See company profile

Fresh.Land is a startup with a new model for the food industry. We developed a pioneering platform that shortens and digitizes the food supply chain. It allows farmers to sell fresh products directly to consumers, using the trees as their “warehouse” and cutting 3-5 middlemen. Our platform provides all the logistics, payment, legal, and knowledge required in one integrated solution. Fresh.Land was coined “truly pioneering” (WWF) and “one of the most promising green startups in Denmark” (Forbes). Our disruptive idea won the European Youth Award (Austria), EcoSummit Gold Winner (Germany), Nordic Cleantech Open (Sweden), WWF Climate Solver Award (Denmark), Portugal Digital Awards (Portugal), and Green Tech Challenge (Denmark). We have offices in Copenhagen and Portugal. The company is profitable and growing at a very fast pace. We are preparing to launch commercially in 8 EU countries. The management team includes former senior McKinsey consultants and senior executives from the food industry, with a proven track-record in building and exiting successful companies in the past. According to WWF, “Fresh.Land can save 88% of CO₂ from storage and reduce food waste by 10%, saving 12.7 million tons of CO₂ annually by 2026”. Our just-in-time model is at the forefront of the green transition in the food industry and fostering a shift to a more plant-based diet.