As TechBBQ's new Head of Marketing, you will be responsible elevating our marketing efforts to the next level for the largest startup summit in Scandinavia ! You will own all marketing activities for TechBBQ 2020 and make sure we hit our targets both for tickets and general attendance. This is a great opportunity for a versatile digital marketer to get a big amount of responsibility with own team, own budget and a high level of freedom.
Owning and propelling ticket sales and general attendance.
Responsible for all marketing efforts at TechBBQ.
Attracting traffic and conversions to the website - through both content & social media marketing.
Crafting compelling messaging and customer journeys that converts through both social media, newsletters and other channels.
Optimizing existing and creating new marketing and communication channels.
Coordinating with our external marketing agency when we scale up.
Facebook advertising, Communicating and attracting startups, talents and more to apply for different opportunities at TechBBQ.
Define and improve our market messages and value propositions.
Need to have:
5+ years of experience with digital marketing - preferably from a startup or community organization.
Be analytical, structured and committed to a metrics-driven approach.
Understanding of and networking within the startup ecosystem in Denmark (potentially also the Nordics / Europe).
An experimental growth mindset, always looking for new ways to improve.
Experience with digital marketing tools; analytics, email marketing, Facebook ads, SEM and general social media.
Nice to have:
Understanding of the investor ecosystem and landscape in the Nordics and Europe.
Understanding HTML / CSS and other technical frontend frameworks.
Experience with marketing automation or email marketing.
Documented high performer with clear goal setting strategies and achievements.
You have proven experience with growth and effective marketing plans.
In return, we offer:
A fantastic network of talented people, influencers, entrepreneurs and global brands.
Beautiful Office right in the city center.
A steep learning curve and the chance to turn theory into practice.
The chance to shape entrepreneurship in Denmark and the Nordics through a large scale flagship event.
Becoming part of a diverse and young team - with Danish, Italian, British and many other nationalities.
Plenty of fun memories and experiences
Our current tech stack:
Facebook Ads Manager (testing out LinkedIn)
MailChimp (possibly migrating to ActiveCampaign)
Webflow (CMS & Website)
Segment & Zapier
Salesforce
Clearbit
Google Analytics & Facebook Analytics
Airtable
Tito (ticketing / registration platform)
Grip (networking / matchmaking platform)
Boomset (check-in platform)
This job comes with several perks and benefits