Nordgreen is a new Danish watch brand which blends Scandinavian minimalism with fine cratsmanship of a leading Danish designer. The venture operates globally through a novel cross-border e-commerce approach. We are seeking out an experienced and talented digital marketeer to join our marketing team as the Head of Performance Marketing.

Responsibilities will include:

• Lead overall Paid Search function including overall strategy, producing traffic generation goals and forecasts, setting the budget spend priorities, and measuring overall results against plan
• Monitor and analyse performance overall against traffic, CPA and ROI goals and continually make and implement recommendations for optimisation and ongoing growth
• Identify new optimisation tests and growth opportunities and areas for additional investment
• Lead overall integrated campaign strategy and plans, outlining key marketing themes, messages, and offers and mediums for promotions throughout the year
• Co-ordinating and communicate with marketing and ecommerce function as appropriate to ensure deliverables are being executed on and best practices and learnings are shared across various teams for continual improvement and optimisation
• Planning, managing and executing local and global paid search programmes
• Ensuring the best possible ROI and reporting back to the board
• Working with internal teams to optimise customer journeys and online experience
• Develop and implement the company's acquisitions strategy globally
• Being in full control of the Paid Search budget making it a hugely successful channel

Requirements:

• Degree from a top tier university
• Leadership experience of Paid Search within an online company (preferably an e-commerce company), with proven ability to deliver consistently strong measurable results
• Strong experience and expertise in digital marketing, paid search and search engine optimisation
• Strong analytical and quantitative skills-must have both an interest and skill in analysing and making meaning out of data and translating that into actionable changes
• Ability to work in super-fast paced, internet environment with low structure and high autonomy
• Passion for watches and accessories
• Have high energy with proven track record in ‘getting stuff done’
• Demonstrate the ability to achieve results through people