Labster is  an award winning education technology company that develops virtual laboratories for teaching science to students in universities and high schools across the world. Our team of 50 passionate and dedicated developers, marketers, content writers and account managers are located in Copenhagen, Bali (Indonesia) and Zurich.

At Labster, we strive to inspire thousands of students all over the world to study science and eventually create innovative solutions for the challenges the world faces today.  In order for us to accomplish this ambitious goal, we are looking for an outstanding Director of Marketing to help us become the leading company in the educational technology field.  If you are a strategy mastermind that has hands on experience in Marketing and a true passion for educational technology, you are the person we are searching for! 

What makes you the perfect applicant?

• Experience in online marketing, preferably in leading a small team.
• Experience and a proven track record working with an Educational technologies provider would be a big plus.
• A history positioning brands as thought-leaders within Education would be a plus.
• Understanding of technology (e.g. social media, website, SEO, SEA etc.) that can optimize marketing across our digital channels.
• Lead generation through online marketing.
• Ability and desire to manage the marketing and PR projects from A to Z.
• Educational technology industry knowledge.
• Analytical approach to complex data.
• Strong strategic approach, with willingness to execute where required.
• Fluent in English both written and oral. 
  
  

Your duties and responsibilities

• Develop the overall marketing strategy.
• Execute the marketing activities and materials creation where necessary.
• Coordinate marketing conferences and related activities with our sales team.
• Working to define and promote the Labster brand.
• Develop and ensure consistent high quality brand and visual identity.
• Manage online presence (website etc.) to obtain higher conversion rates.  
  
  

Challenges you should look forward to

• Provide and execute strategic marketing initiatives that will position Labster as the leading company in our field, with an initial focus on the US, UK and Northern European markets.
• Building brand trust with senior university management and faculty levels globally.
• Grow incoming quality leads to make a significant impact on revenue and student numbers  
  
  

Our Culture  

We are proud to have a distinctly entrepreneurial vibe and a flat hierarchy focused on motivation and results.  We believe in flexible work hours, a good work-life balance and having happy co-workers. Our team is driven, hardworking, idea-heavy and responsible, and we love to inspire  each other to grow and learn.

Location: Holmen, Copenhagen

Application

If you want to bring your contribution to Labster and help us empower the scientists of tomorrow apply now ! Please make sure to submit your updated CV in English, portfolio (if any) and the link to a one minute video, explaining why you are the perfect match for this opportunity to alexandrina@liv.it